For more than 145 years, Morel has been crafting eyewear that combines French design, innovation and exceptional craftsmanship. Founded in the Jura region of France, the birthplace of French eyewear, Morel remains one of the world’s oldest independent, family-owned eyewear companies and is now led by the fourth generation of the Morel family.
Known for its creativity, technical expertise and dedication to quality, Morel has become a globally respected eyewear brand that continues to push the boundaries of design while honouring its rich heritage. At George & Matilda Eyecare, we’re proud to offer a curated collection of Morel optical frames that showcase the very best of French craftsmanship.
The story of Morel began in 1880 when Jules Morel crafted his first pince-nez frames in the Jura mountains of eastern France. What started as a small family workshop evolved into a world-renowned eyewear company that has remained independent and family-owned for more than four generations.
Throughout its history, Morel has been responsible for creating iconic eyewear designs, pioneering new materials and developing innovative frame technologies. This dedication to craftsmanship and innovation has helped establish Morel as one of the most respected names in premium eyewear.
Today, Morel eyewear is distributed globally and continues to be designed with the same passion, creativity and technical precision that has defined the brand for generations.